
This lecture introduces students to the key principles and techniques of developing and presenting a professional business plan in English. It covers essential components such as executive summaries, market analysis, financial projections, and strategic objectives. Students will learn how to structure clear, persuasive business documents and deliver confident oral presentations tailored to international audiences. The session emphasizes clarity, coherence, and persuasive communication, helping participants build both business and language skills essential for global entrepreneurship and management success.
- المعلم: Nedjmi SAIDAT